Open and Company

OPEN & CO is all about the What, Why and How of CUSTOMER EXPERIENCE.

Our ultimate goal is to help companies create their most valuable Customer Experience.

Brows this site for insights, questions and answers, our view on the world and where we're going...

Of course, focussed around... you got it:

Valuable Customer Experience.

We got some thoughts about that here >>

Valuable
Customer
Experience

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BlahBlog...

We have many, many thoughts about Customer Experience. Some of them, mostly the ones that make some sense (or some that mostly make sense...) are put in our Blog articles. We invite you to read, learn, disagree, think, dismiss or embrace. Obviously we would very, very much like to exchange thought with you live too. We're here, and will gladly come to you.

Blog >>

The values of Relationship Quality... and a bank

Feb 16, 20235 min read

The values of Relationship Quality... and a bank

Acknowledgement is, in our eyes, the magic element of any relationship. Including business relationships: All encounters and exchanges...

Mary

Jul 16, 20225 min read

Making Memories. The Peak-End Rule

Let’s get scientific. Customer satisfaction, loyalty and memories aren’t driven by actual experiences but merely by the memory of it....

Lord Dougwell

Mar 31, 20224 min read

Trust me on this

Trust is a central part of all human relationships including romantic partnerships, family life, business operations, politics, and...

Mysterious...

One of our most valuable tools: Mystery Shopping, or 'Client Mirror'.

Sounds mysterious but really is quite straightforward: we evaluate your Customer's Experience... by becoming your customer...

The process collects valuable insights into how your organization and its processes might influence your CX. As a huge added 'bonus' it helps you find sweet and juicy low-hanging-fruit to optimize your Customer Experience.

We offer a made-to-measure process for Retail, Gastronomy, Hospitality, Real-Estate and Automotive business.

Lift more of the mystery >>

Recommending the Best.

Organizations, single Points of Sale or individuals are awarded for excellent show of understanding and executing a Valuable Customer Experience. Learn more >>

CA' DI DIO

Read all about it...

Books we've read, enjoyed and recommend. In some we found kindred spirits and most we learned from.

The Intuitive Customer

Colin Shaw & Ryan Hamilton write brilliantly about how emotions outplay reason when it comes to buying decisions

Thinking Fast and Slow

Daniel Kahneman, winner of the Nobel Prize in Economics, shares incredible insights about how our mind influences our buying behavior

Raving Fans: A Revolutionary Approach to Customer Service

An oldy by the infamous Kenneth Blanchard.

Think Again

Adam Grant will help you rethink what you think you know. Great read when you're in need of help to get rid of some of your rusted old concepts... even in business

Humankind

Rutger Bregman teaches us a lot. Amongst which the need (and reason) to trust in our species... Homo Puppy.